All seniorpreneurs are Millennial coding wizards who spend their days inventing disruptive fintech platforms between ping pong tournaments and lounging about in bean bags in their uber-cool, open plan small business offices. Right? Not so fast.
The new wave of seniorpreneurs is driven, experienced and may even have a few grey hairs. Seniorpreneurs, business owners aged 55 to 64, lead about 34% of Australian firms, according to new research from the Swinburne University of Technology and Queensland University of Technology.
The entrepreneurship activity rate of 8% for this age group is about 3% above the average of innovation-driven economies, which makes them the fastest-growing pack of our entrepreneurial talent.
Bambi Price, co-founder of Melbourne-based SeniorPreneurs Foundation, says our ageing population and a changing nature of work are key drivers of this trend. Plus, older people bring a wealth of knowledge to small business.
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